What pays more, Shorts or TikTok?

Short-form video strategies for TikTok, YouTube Shorts, IG Reels
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Tems
Posts: 31
Joined: Tue Oct 28, 2025 9:16 am

What pays more, Shorts or TikTok?

Post by Tems »

If I can only focus on one platform for money, which pays better. Is it Youtube Shorts or Tiktok?
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RisingAdmin
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Posts: 113
Joined: Wed Oct 01, 2025 8:17 am

Re: What pays more, Shorts or TikTok?

Post by RisingAdmin »

Youtube shorts pays WAY more than tiktok

My earnings comparison (same 1 million views):

Youtube shorts:
  • rpm: $0.05-0.15 per 1000 views
  • 1 million views = $50-150
Tiktok creator fund:
  • Payment: $0.02-0.04 per 1000 views
  • 1 million views = $20-40
Youtube shorts pays 3-5x more than tiktok for same views

But here's the thing:
Neither platform pays well for short form content.

Real money comes from:
  • Youtube long form videos ($2-5 per 1000 views)
  • Brand deals
  • Selling products
  • Affiliates
If forced to choose: youtube shorts because:
  • Better monetization
  • Can convert shorts viewers to long form subscribers
  • Youtube is more stable platform
  • Better long term business
Tiktok is good for going viral. youtube is better for making money
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LenaVlogs
Posts: 147
Joined: Wed Oct 01, 2025 7:41 pm

Re: What pays more, Shorts or TikTok?

Post by LenaVlogs »

Neither shorts nor tiktok pay well from platform revenue

But brand deals care about follower count and engagement

Brand deal rates:
  • Tiktok: $100-500 per sponsored video (50k+ followers)
  • Youtube: $200-800 per sponsored video (50k+ subscribers)
Youtube sponsors pay more because:
  • More professional audience
  • Better targeting
  • Longer form content options
I make $2000/month from youtube (shorts + long form)
I make $400/month from tiktok

Youtube shorts vs tiktok for money aren't even close. youtube wins

Use tiktok to build audience then monetize on youtube
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