I get decent views but my subscribe rate is really low. out of 1000 views i might get 5-8 new subscribers
What actually gets people to hit the subscribe button? should i be asking people to subscribe or is that annoying?
How to encourage viewers to subscribe?
Re: How to encourage viewers to subscribe?
Asking for subscriptions works, but only if done right
my subscribe rate improvement:
bad ways to ask:
1. earn it first, then ask
people subscribe when:
my subscribe rate improvement:
- before: 0.6% of viewers subscribed
- after: 2.3% of viewers subscribed
bad ways to ask:
- asking in first 10 seconds (they don't know if you're worth subscribing to yet)
- "please subscribe it helps a lot" (guilt trip doesn't work)
- asking multiple times per video (annoying)
- generic "subscribe for more content" (not compelling)
1. earn it first, then ask
- ask 60-70% through video (after you've delivered value)
- "if you found this helpful, i make videos like this every week"
- "subscribe if you want to learn [specific benefit]"
- not just "subscribe" but "subscribe for what"
- "next week i'm covering [exciting topic], hit subscribe so you don't miss it"
people subscribe when:
- video significantly helped them
- they want more of this content
- you have clear value proposition
- your channel looks credible (not 5 random videos)
Re: How to encourage viewers to subscribe?
I never ask for subscriptions and my rate is 3.2%
asking for subscriptions is amateur hour. let the content speak for itself
why i don't ask:
1. create series / ongoing narratives
low subscribe rate means:
make subscribing the obvious choice. don't beg for it
asking for subscriptions is amateur hour. let the content speak for itself
why i don't ask:
- makes you look desperate
- breaks the flow of content
- viewers know the subscribe button exists
- if content is good enough, they'll subscribe without being asked
1. create series / ongoing narratives
- "this is part 1 of our 30-day challenge"
- viewers subscribe to follow the journey
- "i'm testing this for the next month, follow along"
- creates anticipation
- "in next week's video, i'll reveal the results"
- makes them want to see what happens
- banner says exactly what i cover
- recent uploads show consistency
- when people check my channel, it's obvious what they'll get
low subscribe rate means:
- content isn't compelling enough
- no clear channel identity
- viewers don't see value in future content
make subscribing the obvious choice. don't beg for it