Rising Creators Forum

If I can only focus on one platform for money, which pays better. Is it Youtube Shorts or Tiktok?

Youtube shorts pays WAY more than tiktok

My earnings comparison (same 1 million views):

Youtube shorts:

• rpm: $0.05-0.15 per 1000 views
• 1 million views = $50-150

Tiktok creator fund:

• Payment: $0.02-0.04 per 1000 views
• 1 million views = $20-40

Youtube shorts pays 3-5x more than tiktok for same views

But here's the thing:
Neither platform pays well for short form content.

Real money comes from:

• Youtube long form videos ($2-5 per 1000 views)
• Brand deals
• Selling products
• Affiliates

If forced to choose: youtube shorts because:

• Better monetization
• Can convert shorts viewers to long form subscribers
• Youtube is more stable platform
• Better long term business

Tiktok is good for going viral. youtube is better for making money

Neither shorts nor tiktok pay well from platform revenue

But brand deals care about follower count and engagement

Brand deal rates:

• Tiktok: $100-500 per sponsored video (50k+ followers)
• Youtube: $200-800 per sponsored video (50k+ subscribers)

Youtube sponsors pay more because:

• More professional audience
• Better targeting
• Longer form content options

I make $2000/month from youtube (shorts + long form)
I make $400/month from tiktok

Youtube shorts vs tiktok for money aren't even close. youtube wins

Use tiktok to build audience then monetize on youtube